Shibui

We’ve gone back to nature’s drawing board, embracing botanically-rich color care that is safe, ethical, and beautiful. Beyond clean beauty, a new level of conscious color care is redefining what it means to be “beautiful”.

"Shibui is built upon 7 elements. These are uncompromising rules that hold us accountable to you and the products we make. They are everydayness, simplicity, modesty, simplicity, imperfection, sincerity, and naturalness."

https://www.shibuihair.com/